Blog
Mobile ad fraud prevention: Discover AppsFlyer’s cutting-edge tactics to stop fraudulent networks using machine learning & clustering methodology.
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Familiar fraud methods relying on malicious SDKs were considered irrelevant for iOS devices until recently a new form of install hijacking was found
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Discover 7 reasons why mobile Original Equipment Manufacturers (OEMs) can supercharge your brand's success in the digital age.
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Fintech apps are on fire (& so is the competition). Check our list of alternative ad channels that could help to optimize your fintech app’s campaigns.
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What is the state of ad fraud in iOS since the launch of iOS 14? To answer this question, let's try and make sense of what’s going on.
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What incentive encourages the existence of fraudulent app installs in organic traffic, and how can you prevent it? Learn more inside.
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In this blog, we’ll cover everything you need to know about in-game advertising including the benefits, formats, expert strategies, and more.
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An advertiser’s remarketing database is perhaps the most prized possession, and unfortunately a target for fraudulent activities.
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Learn how imitating potential fraudulent behavior can help construct a fraud manipulation path, to identify potential SKAdNetwork weaknesses.
Blog
In this article, we share our top tips for measuring your own mobile marketing ROI, and show how important accuracy is to achieve profitable returns.
